Despite a plethora of data and technologies, marketers have lacked a way to align with the rest of the business. They’ve lacked a way to truly and accurately measure the revenue that will be generated from the activities they are running today. The frustration and uncertainty faced by B2B marketing leaders can finally be put to rest.
MadKudu is proud to power the data-driven revenue marketer.
After more than 10 years working together in machine learning and computer science, our three French founders (Sam Levan, Francis Brero and Paul Cothenet) founded MadKudu with the dream of empowering modern marketers to deliver a relevant and scalable customer journey. Founded in 2015 with headquarters in Mountain View, California and another office in Paris, France, we now help hundreds of marketers around the globe make data-driven decisions and connect the dots between their current marketing activities and the revenue they will ultimately produce.
While our journey began with providing predictable lead scoring, we've evolved to be so much more. Explore everything the MadKudu product has to offer.
Try hard things even if we're afraid to fail. Being afraid is fine and great. But it does not prevent us from putting a step forward.
Being a life learner means that you're always hungry for knowledge, curious about what's behind the hill, always looking for improving yourself and helping other people do so.
Being authentic means that we're true to who we are. We don't have to wear a figurative mask at work and we don't expect others to wear one so they can fit in.
We evaluate the quality of our work in terms of customer impact. It is not about how many hours we've put in. It is not about how advanced our solution is. The quality of our work is measured by the value our work creates for our customers.