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The MadKudu Blog

MadKudu's Next Chapter

We've got so much to celebrate - new funding, new product enhancements, new teammates - but what we are most excited about is the next chapter for MadKudu and #revenuemarketing!

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Demystifying Data Science for Marketers

While infusing data science into every aspect of your business could mean the difference between surviving and thriving it’s easy to be intimidated by it. Learn exactly what it means and how it helps sales and marketing teams in this blog post.

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Building A Lead Scoring Model In-House: 10 Things to Consider

We're sharing the top 10 considerations for building a lead scoring model in-house, which is helpful to both advanced teams, and those just getting started.

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How to Run Airflow in a non-Python Stack

tl;dr: Please do not re-write everything in Python.

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Building a Lean AI Startup - Part 1

Staying lean as a startup developing an AI product has inherent difficulty. In this series, we'll share some practical advice on how we tried (and sometimes succeeded) to avoid them.

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MadKudu - Zapier: The Introduction

Now that we’ve created MadKudu - Zapier, you can score every lead you capture before sending it to your favorite tool. Learn more now!

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Outbound Marketing: Quick Growth Hacks to Learn

Our outbound marketing efforts show we’re committed to making customer journey relevant at scale, including changing the way we do outbound. Click here.

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