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Buyer Journey

How to Build a Persona-Based PLG Experience

Learn how to build an effective persona-based Product-Led Growth onboarding experience. We worked with ProductLed and tons of marketing teams at PLG companies to develop a framework to help you increase conversions by providing a highly personalized experience.

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Scaling Live Chat with Intercom and MadKudu

MadKudu and Intercom have teamed up to explore how live chat can impact business performance. This blog post outlines best practices for live chat as well as predictive lead scoring strategies to take it to the next level.

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Outbound Marketing: Quick Growth Hacks to Learn

Our outbound marketing efforts show we’re committed to making customer journey relevant at scale, including changing the way we do outbound. Click here.

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Facebook Retargeting for High-Quality Leads

Facebook retargeting no longer has to be a struggle for SaaS companies. Learn how to retarget those high-quality leads right here.

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Hubspot Lead Scoring, When Combined With MadKudu’s intelligence, Will Supercharge Your Buyer Journey

HubSpot Lead Scoring can provide a much more positive buyer journey, especially when combined with MadKudu's intelligence. Check out more.

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Onboarding Growth Experiments for Your Worst Users

Learn about onboarding growth experiments for your worst users.

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