BOTTOM-OF-FUNNEL

Focused Sales
Action

Drive higher conversions by automatically prioritizing your best leads and accounts based on fit and behavior. Never let your Sales team miss a good lead again.

Get a Demo

"MadKudu automatically understands which leads will be a great fit our our sales teams, how likely they are to buy, and at what ACV. It's enabled us to prioritize a huge inbound lead volume for our sales team and close business much more efficiently."

Jack Moberger
Marketing and Strategy at Appcues

BOTTOM-OF-FUNNEL

Focused Sales
Action

Drive higher conversions by automatically prioritizing your best leads and accounts based on fit and behavior. Never let your Sales team miss a good lead again.

Increase Your Deal Velocity by 3x.

With MadKudu, you can now spend time working only on your good leads to increase conversion rates from Marketing Qualified Lead (MQL) to Opportunity Won.

MQL

SQL

Opp
Open

Opp Won

"MadKudu automatically understands which leads will be a great fit our our sales teams, how likely they are to buy, and at what ACV. It's enabled us to prioritize a huge inbound lead volume for our sales team and close business much more efficiently."

Jack Moberger
Marketing and Strategy at Appcues

Spend more time on qualified leads and accounts

Before

After

Before After

The Old Fashioned Way.

Say Goodbye
to Manual Lead Scoring.

Rule-based lead scoring is impossible to maintain in SaaS applications where the market and product are constantly evolving.

Title is VP

+50

Viewed Webinar

+14

Hotmail Account

-10

Filled Out Form

+5

The MadKudu Way.

Thousands of Data Points Aggregated in Real-Time.

One-time setup of predictive algorithms that automatically adapt based on data.

INPUT #1

Behavioral

Email   Marketing   Sales   Web   In-App

Aggregating thousands of data-points from your leads’ behavioral activities across every channel,MadKudu identifies those who are ready to buy or upsell.

INPUT #2

First-Party

Firmographics   Demographics  Technographics

Taking into account all enrichment data-points from multiple vendors, MadKudu re-computes the right firmographic, demographic and technographic signals that matches your specific business needs to identify leads that are the right fit for you.

THE RESULTS

Predictions based on fit and engagement across every channel

By combining fit and behavioral prediction, MadKudu assigns a lead grade to determine the best buyer journey for each lead. We automatically prioritize and adapt Sales action based on data to ensure you always spend your time on only qualified leads.

Give your Sales teams the complete view for targeted outreach through relevant MadKudu signals.

Results

12,456

ROI

3,456

Pipeline

1,234

Leads

Getting Started is Easy!

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