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Lead Scoring For the Modern Revenue Team

Build and maintain your own data-science-backed models to easily prioritize your best fit leads and accounts. Increase conversion rates by giving your sellers the right context at the right time.

Increase Your Deal Velocity by 3x.

With MadKudu, you can now spend time working only on your good leads to increase conversion rates from Marketing Qualified Lead (MQL) to Opportunity Won.

MQL
SQL
Open Opp
Opp won
MadKudu for Zapier - Zapier brings the automation MadKudu the intelligence | Product Hunt Embed

Spend more time on qualified leads and accounts

Without MadKudu

With MadKudu

Before After

The MadKudu Way.

Thousands of Data Points Aggregated in Real-Time.

One-time setup of predictive algorithms that automatically adapt based on data.

INPUT #1

Behavioral

Email   Marketing   Sales   Web   In-App

Aggregating thousands of data-points from your leads’ behavioral activities across every channel,MadKudu identifies those who are ready to buy or upsell.

INPUT #2

Fit

Firmographics   Demographics  Technographics

Taking into account all enrichment data-points from multiple vendors, MadKudu re-computes the right firmographic, demographic and technographic signals that matches your specific business needs to identify leads that are the right fit for you.

THE RESULTS

Predictions based on fit and engagement across every channel

By combining fit and behavioral prediction, MadKudu assigns a lead grade to determine the best buyer journey for each lead. We automatically prioritize and adapt Sales action based on data to ensure you always spend your time on only qualified leads.

Give Your Sales Team the Complete View With MadKudu Signals

Results

12,456

ROI

3,456

Pipeline

1,234

Leads

Getting Started is Easy!

Get a Demo