With MadKudu, you can now spend time working only on your good leads to increase conversion rates from Marketing Qualified Lead (MQL) to Opportunity Won.
Marketing and Strategy at Appcues
The MadKudu Way.
One-time setup of predictive algorithms that automatically adapt based on data.
Aggregating thousands of data-points from your leads’ behavioral activities across every channel,MadKudu identifies those who are ready to buy or upsell.
By combining fit and behavioral prediction, MadKudu assigns a lead grade to determine the best buyer journey for each lead. We automatically prioritize and adapt Sales action based on data to ensure you always spend your time on only qualified leads.