MadKudu statistically determines the fit and likelihood to buy for every lead & account based on firmographic, demographic, and behavior activities.
Unlike other providers, MadKudu proactively connects the dots between marketing activities and future revenue, giving your team the ability to measure exactly how well your campaigns are performing without having to wait months, quarters, or years to uncover ROI.
Enable sales with powerful signals to share exactly why someone is in market or likely to buy, helping them cut through the noise deliver a more relevant experience.
To truly understand the buyer journey, marketers need to identify the key activation points and magic mix of marketing, sales AND product activities that deliver the perfect paying customer for each segment. MadKudu connects all data sources to finally get the full picture of your customer.Get Started