MadKudu for Inbound

Get your sales team excited about inbound leads. The MadKudu Data Science Studio enables smart scoring and segmentation to increase inbound conversion rates and close more deals.

“game-changer for lead scoring and prioritization”

The scoring from the models completely changed how we were approaching the leads. We didn’t have enough information in our database to score, so combining their model with our behavior analytics has saved us a lot of time. The visual aspect within Salesforce is really helpful for our sales team. They can see immediately what leads they should prioritize. They are also an absolute pleasure to work with.

Elizabeth I., VP of Marketing

Prioritize Your Best Fit Leads

Don’t let your sales team waste their time on bad leads. With MadKudu, you can surface the leads that are the most likely to buy based on key fit characteristics and behavioral activities.

Increase Conversion Rates

Orchestrate a more relevant buyer journey. Scoring models built in MadKudu allow for real-time personalization of the website, chat, and form experience to increase conversion rates.

Spend Your Marketing Dollars More Effectively

With MadKudu, you can optimize your digital ad spend and increase conversions by retargeting qualified leads only.

Want to learn more?

Resources for you

MarketMuse Generates 2X More Qualified Opportunities with MadKudu

Learn how MarketMuse doubled the number of qualified opportunities with smarter scoring and segmentation.

Learn More
One Lead Score to Rule Them All?

Learn why having separate demographic and behavioral scores enables more robust prioritization and segmentation.

Learn More
Segment Generates 60% More Sales Opportunities With MadKudu

Learn how Segment increased their qualified sales opportunities with MadKudu Fastlane.

Learn More

See MadKudu in Action

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