Exciting News:
Madkudu lands $18M Series A led by Felicis to accelerate PLG adoption
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Data Transparency and AI: Your Revenue Co-Pilot

Learn how AI can be a co-pilot on the path towards revenue generation

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PLG in the Boardrooms

Whether you are currently running it or not, PLG is top of mind for your advisors and investors. They’ve noted the recently raised $100M+ in the Product-Led Growth marketspace. They’ve seen the studies measuring impact and forecasted growth. They want to run it and scale it for your company. The biggest question is HOW - how do we make this a central philosophy and a successful strategy within our business?

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Escaping Cannibalization: PLG with Multiple Funnels

We’ll hear the common fears from different team perspectives and then discuss how we can combat those fears and grow revenue together.

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4 Key Learnings of Product-Led Growth

Prospects have come to expect a highly personalized buyer journey. In a product-led world, sales need to be able to leverage insights from all user activities to make their outreach relevant. We gathered a group of 50+ growth and marketing leaders, for a discussion on how to leverage product data in order to scale your revenue engines. Here are 4 key learnings we shared with our breakout group.

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Do you really need predictive lead scoring?

On a recent episode of MadFiles, Sam Levan, CEO of MadKudu, dispels the myth that everyone needs predictive lead scoring, and tells you when (and how!) it can truly be impactful for you to generate more Sales Qualified Leads (SQLs) in your pipeline.

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