Scaling your PLG funnel and moving beyond reliance on inbound hand-raisers requires a deep understanding of account dynamics. In an enterprise PLG motion, one signup doesn’t tell the whole story. You need a strong understanding of the different players involved to provide the right message to the right person at the right time.
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Listen in as we discuss with Appcues how to scale your PLG strategy through informed funnel segmentation.
Watch VideoIf you want to scale your PLG funnel, it's important to understand account dynamics. Once you know everyone involved, you'll be able provide the right message to the right person at the right time. Listen in to learn more on taking an account-centric approach.
Watch VideoHear Intercom, MadKudu, and Clearbit discuss the best practices around delivering a truly personalized and hyper-relevant website experience and how MongoDB qualifies, scores, and engages with anonymous website visitors.
Watch VideoOn a recent episode of MadFiles, Sam Levan, CEO of MadKudu, dispels the myth that everyone needs predictive lead scoring, and tells you when (and how!) it can truly be impactful for you to generate more Sales Qualified Leads (SQLs) in your pipeline.
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