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Driving sales and marketing alignment through revenue truth

We’ve all heard the age old tale “sales and marketing are not aligned,” sources say up to 90% of sales and marketing teams believe they are misaligned. This problem feels almost ‘unsolvable,’ but we’ve seen the massive impact that revenue automation intelligence can have on building alignment on these teams around revenue truth. Hear from top revenue leaders on how they create a shared language between marketing and sales that increases efficiency.

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Featured Webinar

Revenue Roundtable: Driving Sales and Marketing truth alignment through revenue

Hear from top revenue leaders on how they create a shared language between marketing and sales that increases efficiency.

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The Executive Perspective - Leading Through Efficient Growth

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Closing the Gap: The Power of Sales and Marketing Alignment

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On-Demand Webinars

Do you really need predictive lead scoring?

On a recent episode of MadFiles, Sam Levan, CEO of MadKudu, dispels the myth that everyone needs predictive lead scoring, and tells you when (and how!) it can truly be impactful for you to generate more Sales Qualified Leads (SQLs) in your pipeline.

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