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    Predictive Intelligence For B2B Revenue Marketers

    Be a step ahead of the competition by leveraging MadKudu to predict which leads will convert and the value they will bring to your business. All the answers are in your data. MadKudu knows how to uncover them.

    MadKudu data integration and buyer journey visualization
    What's MadKudu?

    A Complete Solution To Predict, Automate, And Measure Your Marketing

    The MadKudu Platform with Predictive Engine, Insights, and Value Based Customization
    MadKudu's Cue Engine

    Predictive Marketing Technology That Works For You

    Connect all of your data to understand the optimal buyer journey — the key conversion points and trigger events that define marketing leads, and product activities that deliver the perfect guiding customer for each of your buying segments.

    Slice and dice cohorts to identify success criteria, or custom build scoring and predictive revenue model for your business.

    MadKudu revenue optimization showing channel performance and expected revenue
    MadKudu segmentation and integration with CRM platforms
    Your Brand Awaits

    A Truly Customized Buyer Journey... At Scale

    Leverage your predicted lead score and value to deliver on customized and personalized buying experience that is optimized for your best fit deals, while driving down resources on perceived bad fit leads to low prioritized messaging.

    — from website personalization to sales prioritization to website chatbots.

    Turn Data Into Insights; Insights Into Revenue

    Measuring and assessing your marketing performance has never been more important. MadKudu makes it easy with native benchmarking analysis for both it and your industry benchmarks. Know exactly which channels are driving your highest value deals, which are underperforming, and where new potential conversion channels remain — leaving it all data not.

    MadKudu dashboard showing actionable insights and campaign performance
    Get Started

    Get Started With MadKudu Today!